Shopping
- Cheap factory outlets
- Leading-edge and alternative fashion strips
- Surf, sport and outdoor
Fashion is taken seriously in Melbourne, and whatever your style, you'll find an outlet that specialises in it, from exquisite top-name boutiques to sought-after local designs and bargain-basement specials. And if you're about to head off to explore Victoria's great outdoors, make sure you drop by one of a plethora of outdoor and adventure stores. Shopping here is best done on foot, but there's ample reward for tired feet in a fine selection of cafés and pit stops peppered between shops.
The city
A trip into the city centre will let you knock most things off your shopping list, as it is condensed to a grid block of around three kilometres.
QV, a multi-level precinct of bars, restaurants and retailers on the corner of Lonsdale and Swanston streets houses labels such as Cactus Jam, Third Millennium and Wayne Cooper.
A hop across the road and you're at Melbourne Central, a one-stop centre for young and funky labels such as Dangerfield, Ghetto, Indigo, Industrie, Kookai, Marcs and L'Occitane.
From Melbourne Central you can cross Lonsdale Street to Melbourne's two biggest department stores Myer and David Jones, which draw record crowds at the Boxing Day sales.
For discounted vitamins, go to Elizabeth Street, also a great choice for cameras, computers, hi-fi equipment and camping and outdoors gear.
Hardware Lane is travel central, with a clutch of student travel agencies (STA, Flight Centre) and more outdoor shops than you could poke a walking stick at.
The heritage-listed GPO on the corner of the Bourke Street mall is where you'll find great bags from Camper and Australian accessory label Mimco, as well as up-and-coming designer Fat; and there's plenty more inside the hush-inspiring walls.
Little Collins Street is excellent for men's and women's designer boutiques. The Russell Street end is where you'll find great menswear. Tucked into numerous laneways branching off Little Collins are some of the best hidden treats. Try Smitten Kitten, Andrea Yasmin, Rich and La Bella Donna in Howie Place, or head up Flinders Lane for retro fashion, exclusive one-off boutiques and scores of hole-in-the-wall cafés to replenish your thirst.
A tip-off: Be sure to look down stairs and behind the obvious, as some of Melbourne's most popular shops are hidden from street view. If you need some help finding these tucked away places, consider joining a Hidden Secrets shopping tour.
