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Flinders quarter

Alphaville, Melbourne, Victoria

Home to Melbourne's creative elite and the stomping ground of the city’s fashionistas, the Flinders quarter is packed with hipster bars, design stores, writers’ studios, galleries and boutique fashion outlets.

Looking good
Be dazzled by the choice of local and international fashion between Swanston and Elizabeth streets. From Kinki Gerlinki in Centre Place to Genki and Alice Euphemia in Cathedral Arcade, a haven for experimental designs by young and emerging designers, there’s always something to challenge or inspire.

Take home an artwork
For the art lover, Flinders Lane is a treasure trove. The city's key commercial gallery precinct houses Australia's highest concentration of commercial galleries. Find contemporary art and sculpture, a number of galleries specialising in Indigenous art, along with Craft Victoria - a gallery and shop showcasing the work of the state's finest craftspeople.

Recharge or charge up

With an endless array of hole-in-the-wall cafes, bakeries, sushi, sandwich and soup bars along with bars and restaurants galore, you’ll easily find a place to recharge after a hectic day on the fashion treadmill.

How to get there

Free Melbourne City Tourist Shuttle: Stop 2. The complete trip includes 13 stops and takes approximately an hour and a half. The bus runs every 30 minutes between 9.30am and 4.30pm daily (excluding Good Friday and Christmas Day) and includes an on-board commentary.
By foot: Half a block north from Federation Square (about one minute).